This project explores the design and implementation of a daily affirmation feature within The Mighty app. In response to user requests, this feature personalizes positive affirmations based on a user's mood, empowering them to begin their day with an uplifting message they can share with the community or beyond.
This project addresses a user-requested feature for daily affirmations within The Mighty app. The objective is twofold: to enhance the user experience by providing a tool for starting the day with a personalized positive message, and to further cultivate the supportive and encouraging atmosphere that defines The Mighty community. By offering daily affirmations, The Mighty aims to empower users and foster a sense of well-being within the platform.
01 Seamless Integration: Design a daily affirmation feature that seamlessly integrates into The Mighty's existing home feed, avoiding an obtrusive or disruptive user experience.
02 Mood-Based Personalization: Move beyond generic quotes. Develop a system to generate personalized affirmations based on a user's current mood, offering a relevant and timely boost upon opening the app.
03 Empowerment and Community: Craft affirmations that empower users while fostering a sense of community. Allow users to share these personalized affirmations on their feed, potentially offering support and inspiration to others within The Mighty.
01 Implement a short mood-based questionnaire upon opening the app.
02 Generate personalized daily affirmations based on user responses.
03 Offer options to share affirmations on the user's feed, with Mighty members, or with non-Mighty users.
Based on existing user data and the user research we conducted, we gathered useful insights that governed the design decisions.
Analysis of MUX data reveals a strong user demand for a daily affirmation feature within The Mighty app. Users appreciate the positive affirmations shared on social media but would prefer a dedicated and integrated experience within the app. Additionally, the desire for personalization suggests that affirmations based on a user's current mood would be a valuable addition.
1. Nature's Tranquility: The daily affirmation feature prioritizes a calm and serene aesthetic. Elements in nature, such as soft gradients, calming color palettes, and subtle illustrations, were incorporated to evoke a sense of peace and tranquility.
2. Minimalist Design:The feature will avoid cluttering the user's main feed. A clean and minimalist design ensures seamless integration and avoids overwhelming the user with visual elements.
3. User Space:The affirmation module prioritizes creating a sense of space for the user's introspection. This approach allows users to focus on the positive message and engage in a personal moment of reflection within the app.
The workflows had to be clear concise and extremely simple. This feature was meant to be a delighter and hence it was important that it retained simplicity.
